What are cultural events. Legal characteristics, concept and types of mass events. Stages of preparation of the event

It is no secret that the success of any event depends primarily on the quality of its organization. Organize an event that gives positive emotions is not an easy task. And when these emotions need to give immediately a huge number of people, to charge more than ten thousand people positive?! For example, organize a large music festival in the Central Park of the city. And at the same time ensure their safety, comfort and good mood. Then the task is complicated many times. And it becomes complex only at the moment of planning the event and its coordination. It is about these agreements that we will try to tell in this article.

All mass events can be divided into public events (meetings, rallies, demonstrations, processions and pickets) and cultural, sports, theatrical events, including private events. The organization of the first group of activities is mainly permits and is regulated by legislation on meetings, rallies, processions and pickets (we wrote in detail about them in the number 4-2012). The second group of events is mainly notification.

The main urban act that establishes the procedure for the coordination of mass events in Moscow, is the order of Mayor of Moscow No. 1054-RM dated October 5, 2000. "On approval of the Provisional Regulations on the procedure for organizing and conducting mass cultural and educational, theatrical and spectacular, sports and promotional events in Moscow. " The organizers of these events may be legal or individuals that are initiators of the event and carrying out organizational, financial and other support.

According to this document, the activities are divided into two groups: up to 5,000 and more than 5,000 people. Notice of intent to carry out a mass event depending on the number of its participants is sent for consideration:

  • in 45 days - to a mass event with the number of participants over 5,000 people or if the mass event is carried out on the territory of several administrative districts - to the Moscow Mayor;
  • for 30 days - to a mass event to 5,000 people - prefects or heads of management (on a very small event of the event) of the respective administrative districts of Moscow.

The notification must contain information on the name of the event, the program indicating the place, time, the conditions of the organizational, financial and other ensuring its implementation, the intended number of participants, the contact information of the event organizers. Notifications are discussed within 10-15 days, according to the results, an order is made on consent or refusal to carry out the mass event.

Massive events, which are associated with certain risks (for example, in the exercise of trade or the organization of fanzons) must be ensured by the presence of police, emergency medical, fire and other necessary assistance.

When planning and advertising, measures should also be paid to the Law on Advertising (No. 38-FZ of March 13, 2006) and legislation on fireworks (Decree of the Moscow Government of June 24, 2003 No. 494-PP "On places of holiday artillery salutes and Measures to streamline in Moscow device fireworks by non-state organizations ").

Here are the main organizational components of success. It is only for knowledge and clear observance of all regulatory standards and acts, the well-coordinated work of the organizers and operational interaction with the administration.

Key definitions

Mass event - Requiring coordination with the executive authorities of the city, a one-time mass cultural and educational, theatrical spectacular, sports or advertising event conducted from 8:00 to 23:00.

The organizer of the mass event - Legal or individuals who are initiators of conducting a mass event and carrying out organizational, financial and other support.

Object of the mass event - a building or structure or a complex of such buildings and structures, including the adjacent territory, temporarily intended or prepared for mass events, as well as specifically defined for the period of their holding urban areas, streets, reservoirs and other territories.

Administration of the object of the mass event - legal, natural person, in whose management is the object of the mass event.

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1. Events on which trade is carried out or other actions related to profit must be provided with police, medical, fire and other accompanies (carried out on a contractual basis).

2. Cleaning the venue of the event and the adjacent territory, maintenance of mobile toilets - on the basis of notification of the Department of Housing and Communist Party and Improvement of the city of Moscow (through contractual basis).

3. Administration of the object of the event:

  • accepts an ordered document with specific tasks for all services of the object involved in the event;
  • not less than 5 days before the date of the event makes up an act of readiness of the object;
  • per day and 4 hours before the start of the mass event, together with representatives of law enforcement and firefires, the executive authorities conduct an object examination, including trade and catering enterprises;
  • 1.5 hours before the start of the event, an alignment of persons responsible for certain places is argued by control and administrative service;
  • at the end of the event of officials who took the order about the consent to its conduct.

4. Carrying fireworks.

Fireworking Organizer (legal entity only) must have:

  • license for the right to conduct firework shows, as well as agreed with the Ministry of Internal Affairs in Moscow and the main department of the EMERCOM of Russia in Moscow, sawing the scheme of the fireworks of the fireworks with the designation of the pad and the borders of the security zone;
  • specialists who concluded employment contracts and relevant qualification requirements for the conduct of fireworks;
  • motor transport, suitable for the transport of used pyrotechnic products and equipment;
  • startup equipment for firework shows;
  • technological documentation regulating the safety of the work performed;
  • permission to carry out a fireworks issued by the Department of Regional Security of Moscow (a request is considered at least 5 days, permission is issued at least 4 days before the fireworks).

5. Responsibility of the organizers

Administrative or criminal - depending on the act.

Basic legislative acts for the organizer of mass events

1. Order of Mayor of Moscow No. 1054-RM dated October 5, 2000 "On approval of the Provisional Regulations on the procedure for organizing and conducting mass cultural and educational, theatrical and spectacular, sports and advertising events in Moscow."

2. Resolution of the Moscow Government of September 30, 2008 No. 869-PP "On measures to organize and conduct festive artillery salutes and fireworks in Moscow".

4. Code Russian Federation On administrative violations No. 195-ФЗ dated December 30, 2001 (Administrative Code of the Russian Federation).

Under massive events it should be understood as a collection of actions or phenomena of social life with the participation of a large number of citizens committed in order to meet the political, spiritual, physical and other needs of citizens who are the form of realizing their rights and freedoms, as well as a form of social communication between people and the method of developing unity of identity installations, The team and society as a whole.

Thus, based on the definition of the concept of "mass event", three main features can be distinguished:

A large number of people;

Organizations of actions;

Availability.

All this is distinguished by mass events from other cases of large accumulation of people, such as markets, stations, beaches, etc.

Conditionally, all mass events can be divided according to the following features. : by content and focus, the significance, frequency of conducting, the method of occurrence, the possibility of participation.

1. Social and political(demonstrations, rallies, street processions, manifestations, presidential elections and deputies, higher and local authorities, congresses, conferences, etc.). For this type of activities, the certainty of the participants, the high level of organization of the event, the community of behavior motives is characterized.

Federal Law of June 19, 2004 No. 54-FZ "On meetings, rallies, demonstrations, processions and pickets" contains definitions of terms and concepts of mass events:

public event - open, peaceful, accessible to everyone, conducted in the form of a meeting, rally, demonstration, processions or picketing or in various combinations of these forms Action carried out on the initiative of citizens of the Russian Federation, political parties, other public associations and religious associations, including the use of vehicles. The purpose of the public event is the free expression and formation of opinions, as well as the nomination of requirements on various issues of political, economic, social and cultural life of the country and issues foreign Policy;

collection- a joint presence of citizens in a specially designated or adapted place for the collective discussion of any socially significant issues;

rally - Mass presence of citizens in a certain place for public expression of public opinion on actual problems mainly a socio-political nature;

demonstration - organized public expression of public sentiment by a group of citizens using posters, transparencies and other means of visual agitation during the movement;

procession- mass passage of citizens on a predetermined route in order to attract attention to any problems;

picketing- a form of public expression carried out without movement and the use of sound-drying technical means by placing one or more citizens from the picketable object using posters, banners and other means of visual agitation.

2. Cultural and mass(folk festivities, carnivals, festivals, professional holidays, concerts, fairs, etc.).

3. Sports-mass(Olympiad, Olympics, Competitions various types Sports, etc.).

4. Religious(rituals, baptism, sermons, cult holidays: Orthodox Easter, Muslim Kurban Bayram, Uraz, etc.)

5. Special events(mourning processions, ensuring the safety of the passage of officials entitled to state protection).

6. Mixed events when several types of events are combined into one (national holidays of constituent entities of the Russian Federation:

Sabantuy, Akatui, etc.).

In addition, mass events can be divided into other grounds:

in importance -international, all-Russian, republican (edge, regional) and local importance (urban, district, etc.);

in the frequency of conduct -one (opening of monuments, memorial complexes, etc.), repeated (elections, congresses, etc.);

by way of occurrence -organized, spontaneous;

if possible, participation -publicly available, limited by the number of participants.

The legal basis for the activities of citizens, public associations, government bodies, local governments, as well as their officials in the preparation and conduct of the mass event, constitute the provisions of the Constitution of the Russian Federation, generally accepted principles and norms international law, Federal Constitutional Law "On Emergency", federal laws "On meetings, rallies, demonstrations, processions and picketings", "On political parties", "On public associations", "On Security", "On the Police", etc. of the constitution, laws, other legal acts of the constituent entities of the Russian Federation, as well as legal acts of local governments, adopted by them within their powers.

Conducting meetings, rallies, demonstrations, processions and pickets in order to pre-election campaigning or campaigning on referendum issues are also regulated by the norms of the Federal Law "On the basic guarantees of election rights and the rights to participate in the referendum of citizens of the Russian Federation" and other legislative acts on elections and referendums. Conducting religious rites and ceremonies, other public actions of a religious nature are governed by the individual provisions of the Federal Law "On Freedom of conscience and about religious associations".

In accordance with Art. 7 of the Federal Law "On Meetings, Rues, Demonstrations, Procedures and Picketing" notice of the public event (with the exception of meeting and picketing conducted by one member) is submitted by its Organizer in writing to the executive authority of the constituent entity of the Russian Federation or local authority on time Not earlier than 15 and no later than 10 days before the day of the public event. When conducting a picketing by a group of persons, a notice of a public event can be submitted on time no later than three days before the day of its holding, and if the specified days coincide with Sundays and (or) inoperative festive days (non-working holidays), - no later than four days before the day His holding.

The procedure for submitting a notice of a public event to the executive authority of the subject of the Russian Federation or the local government body is governed by the relevant law of the constituent entity of the Russian Federation.

The notification of the public event is indicated:

1) the purpose of the public event;

2) form of a public event;

3) place (place) of the public event, routes of movement of participants, and in the event that the public event will be carried out using vehicles, information on the use of vehicles;

4) date, start time and end of the public event;

5) an estimated number of participants in the public event;

6) forms and methods of ensuring the organizer of the public event of public order, the organization of medical care, the intention to use sound-seeing technical means in carrying out a public event;

7) surname, name, patronymic or the name of the organizer of the public event, information about its place of residence or stay or about the location and phone number;

8) surnames, names and patronymic of persons authorized by the organizer of a public event to fulfill administrative functions on the organization and conduct of a public event;

9) Date of submission notification of a public event.

To implement each idea in life you need to be able to beautifully present it. And this is possible only with a qualitative organization. If you learn how to organize presentations, business events, etc., as well as attract funds to your activities with the help of fundraising, then your idea will be successfully implemented.

Event - These are pre-planned and determined on the subject, the place and time of the organizer, conducted for participants in their own interests.

Events differ in their direction, goals, functions, and frequency.

Events are divided into the following main groups: regular, irregular, mass and corporate.

Under the regular event it is understood as a form of management activities, the content of which is joint work under the guidance of the organizer of the regulated number of participants in advanced time and place on the discussion and decision on a certain agenda of the issue.

Under an irregular event, the actions of the organizer in a certain sphere, if necessary, to promote their interests.

The mass event is the actions of the Organizer, which is carried out for a large number of participants according to a predetermined plan and scenario in order to implement their interests.

The organization of events is a fascinating, but very complicated, responsible process requiring temporary, ideological, human resources. And the majorize the organization of events, the more these resources are required.

Today, many successful companies to promote trademark or product use qualitatively organized bright events. Contact with the audience at the emotional level, which is established in the process of the event, allows you to better and more and more effectively influence the target audience. They allow us to achieve the following goals:

  • building and promoting a successful brand
  • creating a news render for PR campaigns of a product or service
  • bright, dynamic product output to the market
  • brand Positioning Brand Management, Brand Image Management
  • promotion of brand by promoting an event
  • formation of a loyal attitude to the goods in the target groups of consumers
  • effective promotion of products characterized by impulse demand

Stages of preparation of the event:

  1. Determine the topic and age of the audience
  2. Determine the goals of the event
  3. Determine the structure of the event
  4. Create an organizing committee of the event
  • Development of the original concept and writing event script
  • Selection of the site corresponding to the selected concept and your wishes
  • Management of events (preparation, maintenance, organizational part)
  • Selection of a leading event
  • Organization of performances of artists, musicians leading, animators
  • Event decoration: design development and production of decorations, rental and production of costumes, floral compositions, decoration balls
  • Technical design Events: Light and sound equipment, Fairworks and Salutes, Laser Show
  • Castering (public catering industry, which includes all enterprises and services that provide contracting services for organizing employees of companies and individuals in the premises and on outdoor service, as well as maintenance of events of various purposes and retail sales of ready-made culinary Products. In practice, the Cadering is meant not only cooking and delivery, but also service, serving, design, and the like services.)
  • Attract funds for the event

    • There are the following types of events:

    Image and PR Events : Scientific and technical conferences, congresses, congresses, symposia devoted to achievements and developments in one area or another

    This type of events refers undoubtedly to business events. Reception for business partners, presentation of new products or services, consignment of celebrities, press breakfasts are all events aimed at sharing information, promotion, establishing contacts and maintaining reputation, improving the image both among the immediate participants of the event itself and among the wider circle Those who find out about him.

    Presentations, press conferences, exhibitions, forums

    The presentation is a modern business event, the purpose of which is to draw attention to the company as a whole, to its achievements, individual goods or services. This is an effective and comfortable way to interact with representatives, partners or customers of the company, which helps to carry out effective positioning and personal contact with the audience. The organization of the presentation, as well as the organization of any event, implies the selection of platforms and writing the script, selection of the entertainment program, if it is planned. The success of the presentation depends on the guests invited to her - it may be not only business partners or customers, but also journalists and well-known media personalities, whose appearance will increase interest in the event as a whole, and, it means to presented goods or services. Conferences, exhibitions and forums, as well as presentations - also species of business events, whose success directly depends on the experience of coordination and effective management of the event, from the ability to keep all the elements of the event and see the picture as a whole. It is difficult to overestimate the importance of the selection of the site for these events, because In many ways, they are image.

    Training and seminars

    Can be directed to different topics.

    Sports events

    Sports competition is a contest (rivalry) of people in a game form in order to clarify the benefits of physical fitness, in the development of some of the parties of consciousness.

    Public events

    Carnival. What is a carnival in understanding any of us? This is the European Day of February, during which the laws of the ancient, pagan holidays come into force. All people, rich and poor, old and young, lonely and lovers, allowed themselves all pranks, who can only come to their heads, have long been on this day. At the end of the holiday, the king of carnival was chosen, "acting" until the next holiday. And today at this time in any, exciting consciousness of the part of the world like Portugal, Italy, Spain or colonized India, the streets fill the picturesque noisy processions on the platforms.

    The meeting is a joint presence of a group of citizens in a certain place to discuss different topics or solutions to certain problems.

    The procession is one of the forms of public events, the mass solemn passage of people due to any significant event or according to custom, ritual, or protest passage with any requirement; procession.

    Monster (from the word demonstration) is a massive artistic action in the form of a demonstration with slogans and transparencies that participants use as the main means of communication with the audience, with each other, as a means of self-expression, as artistic technique, with which they comprehend the surrounding reality. For the most part, the content of transparencies looks extremely absurdized and apolitical, but they have multigid. This action is not on the scenario, the date is known in advance (May 1 of each year), the author indicates only the place, and the exact time of the beginning, the rest is the improvisation of the participants of the action. In this regard, the organizers include a monster not to flashmob or performances, but to happenthings. ((Eng. Perform Mance - Speech, execution, game, presentation) - a form of contemporary art, one of the types of share in the conceptualism of the 1960s. Performance is a short presentation performed by one or more participants before the public art gallery or the museum. Performance shares are planned in advance and proceed by some program. It is possible to organize and carry out such stocks in the open air - landscape performances. The difference between the theater from the theater is that the artist or participant in the artistic action makes absolutely real actions that nothing except them They themselves, do not depict. And in counterweight, hephening with its improvisation and spontaneity, the Performance is carried out by a group of persons on the preliminary conspiracy, and its main meaning is again not in it itself, but in the space deeply individual, aesthetic and events of eyewitness and accomplices.)

    Picket is a small group of people gathered to express any protest.

    Parade - solemn passage (solemn march) of troops or military equipment. It is usually held in the days of official holidays, celebrations of state and military importance, as well as after the completion of major military exercises (historically maneuvers). Less frequent parades are the solemn passage of various teams, organizations, movements or parties.

    Modern urban events are not just massive walks or only the solemn part. Today, the organization of urban events includes a successful combination of the interests of the public and organizers, adults and children, the subject of events and the overall attractiveness.

    Charitable event. In our country, they, as, however, and in this way of collecting funds, like a charity telemaceraphone or lottery, were very much speculated. Therefore, the trust of the population to such a way of appealing for help fell. Charity - provision of disinterested (gratuitous or on preferential terms) help those who need it. The main feature of charity is the free and easy choice of species, time and place, as well as help content.

    The secular event or secular party is an event or ball with the participation of secular people, politicians, movie stars and pop stars.

    Corporate events and TeamBuilding

    For any company, internal celebrations and events are no less important for successful activities than the organization of receptions for customers and partners. These events can be aimed at maintaining the company's image among its employees, to promote and strengthen the internal corporate spirit. is and an effective marketing tool that allows not only to please employees, but also note renal dates or events in the life of the company, use how informational reasons For various publications and messages, remind about the company, or support its image and social orientation.

    As a special kind of corporate events, TeamBuilding is allocated - an event aimed at cohesion the team all organizations or one of the divisions if organizational structure quite extensive.

    Ceremonies and concerts

    Ceremonies - large-scale executive level events. The features of this type of events are not just a thorough preparation, but also in a special script development algorithm and a program related to the need to comply with the requirements of the Protocol. At the ceremonies, frequent guests and laureates are and famous people, and the first persons of states.

    Concerts are a special kind of event that can exist both as a separate project, and is carried out within any other type of events.

    Silent Rautty

    The secular Rauta is a subtle diplomatic event that requires a special approach to an organization, style, a sense of measure and impeccable observance of etiquette. In the planning of secular reception can not be trifles. It is all important - from the color of napkins on the tables and forms of clothing of the service personnel to the venue and time of the event of the event. As in the organization of any event, in planning a secular reception, it is important to clearly determine the goals and objectives in advance. Decide what exactly you expect from this reception, who go to invite and how many guests are you willing to accept.

    Private events

    In our life there are many events for us that you want to note with a special lush and trepidation, in the circle of family and people close to us. The scale of the event may be the most different - from a romantic dinner to a grand celebration

    Theatrical ideas

    Theatrical ideas and holidays give birth to people similar, festive mood, creating a festive situation. The festive situation in turn is implemented in a mass holiday, which is part of cultural and educational work. A massive holiday is an unusual phenomenon, synthesizing reality and art, artistically issuing this or that real life event.

    The art of a mass holiday, representation, spectacle is the art of high ideas, focus and civilian pathos, requiring bright imagery, associative, original, bold creative design. And in order to better organize and develop theatrical representations of all species and genres, it is absolutely necessary to understand the basic patterns of this kind of art, which really exist, because the folk theater culture was created during the millennium.

    As for the mass theatrical festival, this is definitely having established species holidays and at the same time a volumetric, synthesizing form of theatrical presentation. This is the crown of the creativity of the people for the people. Comprehension of essential features of the drama of such a festival can be fruitful only after a detailed study of other types of theatrical representations.

    It is known that the basis of all species and genres of theatrical ideas and festivals is a scenario that has in the unanimous recognition of theorists, common features With dramatic works of theater, cinema, television and radio. The main unifying moment is the dramatic conflict here, because the conflict is the basis of the drama as a kind of art.

    Fundraising

    Fundraisingsometimes fandrairing (From English Fundraising) - the process of attracting funds and other resources (human, material, information, etc.), which the organization cannot provide independently and which are necessary for the implementation of a certain project or their activities as a whole.

    Fundraising (Fundraising) (from English "Fund" - stock, fund, capital, cash and raise - raise, raise) - organized search and collection of financial and other funds, in particular, to carry out charitable support for socially significant projects, Programs and shares, public institutions.

    Often this concept is understood very literally - as a search for money. In fact, Fundraising implies resource collection of different types. It can be money, gifts, barter, rental of premises, work of volunteers, etc.

    On Fundraising, the main thing is not money, but the goal, the achievement of which requires support.

    So, we approached directly to the process of carrying out funds to attract funds in the organization. Below is an exemplary phased action plan for fundraising.

    Stage 1. Select the task you want to solve with the help of the resources received. Set the time frame.

    Stage 2. Collect full information And think over the arguments in their favor.

    3 stage. Analyze the possible motives of potential sponsors: which of them can be encouraged.

    4 stage. Analyze the last experience of collecting funds, to determine its supporters to whom you can see first. Determine who can still contact.

    5 stage. Prepare and propagate the materials for the provision of sponsors (applications, press releases, etc.).

    6 stage. Agree within the organization Methods for collecting funds.

    7 stage. Organize the work of assistants (those who directly collect donations). It is necessary to make sure that they have the necessary information and materials for their work.

    8 stage. Install the procedure for controlling the receipt of funds.

    Fundrazing methods:

    • Telefundraising - Appeal to potential donors and philanthropists by phone and by fax.
    • Mail Fundraising - Appeal to potential donors and philanthropists by mail.
    • Individual fundraising (Individual Fundraising) is a personal appeal to donors and benefactors in a personal conversation.
    • Solo Fundraising - Acquisition of Support.
    • Events Fundraising (Events Fundraising) - holding various events (auctions, exhibitions, lotteries, presentations, dinners, etc.)

    The most important aspects of the fundraising strategy are the following:

    1. Writing business plan project.
    2. Writing a sponsorship offer.
    3. Clear definition of the project's target audience for the further definition of potential sponsors.
    4. The establishment of such relationships with partners who satisfy the interests of both parties.
    5. Proper closure of the project (includes work with partners after the end of the project to create the possibility of further long-term cooperation).

    Fundraising is widely practiced for the preparation and holding of special events, such as balls, dining evenings, competitions, marathons, auctions, presentations, conferences, lunches. During their preparation and the attention of potential donors is attracted and the necessary funds are collected at the same time. During such an event, it is important to celebrate each of the arrivals, if necessary, allocate a particular guest from the rest of the public.

    In conclusion, it should be noted that Fundraising is not a raising money, but a planned work that is aimed at receiving donations made consciously. The essence of fundraising is to establish partnerships, the transition to a strategy for cooperation with people and organizations that can provide material support.

    How to organize a large-scale urban event and repeat this success several times? Within the framework of the project "City Designer", we publish the inspiring material of the Arrow Institute, where the leaders and managers of sociocultural projects from eleven cities told about their experience and response of residents to environmental changes.

    We work with the historic environment, and not with the official objects of cultural heritage, to the restoration of which funds are distinguished. Historical buildings can stand for decades, and nobody will touch them. So, some at home in Samara have not seen painting for a hundred years. The problem of the historical environment is painful for many cities of Russia. Most often, it is used as a construction site for new sleeping areas. About her a lot is discussed on the Internet, and we decided that if millions of comments were written about her fate social networks, you can find at least a dozen people who will go from words to business.

    Since the authorities had no ideas what to do with the historic environment, we decided to take the situation in our hands. Show that even small injections that can be made by the cores themselves are radically change the situation. We wanted to show what beautiful historic building can be, if it takes a little about it. Initially, we decided to just paint at home. Then they realized that this was not enough. Joiner's work is needed, replacing the details that have come into disrete, work with residents of houses. The project constantly turns new meanings. Later came the idea that the culture should be brought into this medium, create events, engage in the improvement of territories. So we learn and make the festival more and more perfect. In 2016, he successfully passed in three cities where we broadcast their experience. We have accumulated such a number of knowledge that we decided to transfer technology further. Therefore, in March we spend the school "Tom Sawyer Festa". Applications came from ten cities.

    At the beginning of the launch of the festival there was much more skepticism to our activity than now. Not everyone believed that we could bring until the end of our work at least one house. And now 11 houses have already been restored in three cities. In Samara, our facilities attract tourists: thousands of tourists visited the houses, which were simply passed by their work by them, without seeing nothing remarkable. We tried very hard to make work at the festival not sorrowful heroic work, but a real holiday. The place where you want to rest. Including a break from permanent mental labor and do physical. "Tom Sawyer Fest" came out in his own socially useful fitness.

    Since 2002, I am engaged in graffiti, and from 2008 I started traveling a lot in Russia. At my trips, I got acquainted with the locals, we painted and walked around the city. Returning every time in Yekaterinburg, I began to pay more attention to the city, architecture, people and mentality. He began to truly fall in love with him and decided to hold events devoted to the promotion of graffiti. Just at that moment I met the same sensitive people as I, it was Evgeny Fateev and Andrei Bellolov. We began together to invent the format of something interesting, important, large-scale, and most importantly - the citywide. And one day of 2010 on the bench in the city center was born a festival of street art "Stenografi". Our task was to make urban space a little better, brighter and more interesting.

    Every year, "wallographic" produces new creative projects, new meanings in street space. After we formulated our picture of the world, we managed to infect the same sensitive people. So we have a large team of organizers and volunteers every year.

    The first two years we explained to people what it is and why it is necessary. Gradually, "wallographic" began to attract citizens, as they saw that change the environment where they live, not so hard. Ekaterinurbursts are included in the process, their courtyard, street, the city becomes no longer a stranger, but by their own. It happens, the townspeople help the artist create an object or feed it. Once someone delivered a TV on the street so that the artist could draw and follow the football match with his favorite team.

    We sincerely believe in what you need to fight for the "environment of the visual", because, changing your habitat, we change ourselves. I think this is what attracts people. People of different ages come to us, wealth and warehouse of the mind. Schoolchildren, students, couriers, managers, bartenders, director of agencies - everyone wants to help "wallographic". Someone wants to get knowledge, someone - make the world brighter, someone just wants to relax from the working days.

    When the initiative occurs from below, the project lives longer: until it needs to citizens. This position is stronger, because if the project is conceived from above, the directives will stop at one moment and the project will close.

    I wanted to create a universal art language. Such a reason just became the "jambanism". By organizing the festival, I learned to clearly talk about complex professional things. This is invaluable experience of simultaneous communication with officials, tractor drivers, artists, famous Moscow architects, locals, communal services, students. Such communication definitely causes to act. With the help of master classes, lectures and architectural workshops, which we spend at the festival, residents of the city are mastering the technology of working with the urban environment.

    During the festival, we communicated a lot with the locals, so we received approval from them. They constantly kept the idea that people like to see things that reflect them themselves. Therefore, a good organizer should be able to maintain a balance between conceptualism and lubk.

    Students, start-ups and people who are looking for themselves take an active part in "Kurbanistik". Also, in our city there is a single headquarters of volunteers. Thanks to him, people receive different skills, and the team of city festivals is becoming more open. The rest come to observe, listen and just relax.

    In fact, the "jambonics" acts as a change catalyst. When we spent in 2015 the festival in college of folk crafts, this event hooked the Department of Education, and other colleges also began to introduce educational innovations, make a design conference. In addition, we ourselves continue to do workshops and environmental projects every year at other festivals in the city. It turns out that "Kourbanism" every time gains a new person and requests.

    The idea of \u200b\u200b"bu! Festa" in Vladimir did not come, but grown in it. I knew about the Moscow "bo! Fest", familiar with the organizers, and the idea itself to combine small publishers in one place, Handmade and non-profit music seemed cute. In addition, the Eidos, our club store, it was time to develop. Make a book festival, on the one hand, logical, on the other - a good challenge, since no one did in Vladimir.

    Those who attract the spirit of creativity are constantly poured into our team. "Boo! Fest" rubber and accommodates a variety of projects, the main thing is that they fit in style. The administration has not yet interfered in the workflows: all content, all content and form we do. This also attracts creative people, many of whom are flying officials and do not participate in urban events, not finding place for themselves. At the same time, the Governor Symphony Orchestra plays on the "bo! Fest", the libraries make their program, Vladimir-Suzdal Museum-Reserve participates. The whole essence of success is to combine a wide variety of people on the general field of love for reading and curiosity to books that you will not see in a network store, while maintaining a bright and lightweight atmosphere. This lightness is infectious.

    Seven years ago, the "OMK-Participation" charitable foundation has already worked in Vyksa. We collaborated with institutions that help children in a difficult life situation provided targeted assistance to families, led educational programs for teachers. But we wanted to create a project for adolescents and youth Vyksa - for those who, in ten years, will come to work for the Dusty Metallurgical Plant, to other enterprises of this city, for those who seek large cities for new impressions.

    Sometimes people seem to be that life in big cities is more rich and full, so the desire to go to the capital, abroad, away from the native home. At first we focused on high school students and students. Over the years, we realized that our festival is interesting and older people. Although our main landmark is not affordable: we make a festival for those who love shus and are ready to participate in its transformation. We strive for Villas to take a worthy place on the country's cultural map, so that residents of the city of metallurgists were proud of not only the history of the plant, complex technologies of modern production, but also the Festival of the Art-Orag city culture festival, which changes the rhythm of the life of the city, his yards, Parks, squares, fates of its inhabitants.

    At the first three festivals, the slope was made in favor of youth modern culture: music, extreme sports and Street Art. In subsequent years, accents shifted to the area of \u200b\u200barchitecture and development of urban spaces: art yards and elements of the improvement of the city park appeared. "ART-ORRAG" - the festival of urban culture, which transforms the life of a whole city. In Vyksa, in the Central Park, on the embankment, in urban microdistricts, unique modern art facilities remain, for the creation of which artists, sculptors and architects come from around the world. In the park there are exhibitions, the studios are created in an open-air studio, where musicians, choreographers and athletes conduct master classes for everyone. So, in the year of the 70th anniversary of the victory, we conducted a campaign in memory of the residents who went to the front. All day, the artist drew a chalk on the asphalt card of a pre-war city. Participants of the promotion lit 6,355 candles - by the number of not returned home. Residents of Vyksa danced on the map of the city of Candack and danced Waltz, the one that did not have time to dothanvent in 1941, volunteers who went to the front. Dancing and veterans and young people.

    The preparation of the festival takes the year. The next festival ends, and the next day the following festival begins with a detailed analysis of each program, reviews of residents and publications in the press. We communicate a lot with artists, citizens, volunteers, curators of programs. They help us take a look at the festival from the side, our personal participation creates the history of the festival. The number of fans and guests are growing, which are specifically arrived in shovel for three days so that everything must be seen with their own eyes.

    The festival is changing, and the attitude towards it changes.

    For six years of urban culture "Art-Ozrag", dusts as a large-scale and expected event went into practice. We have experience in the festival and recognizable name, more than eighty art objects and famous participants. The older the "art-ravine" becomes, the warmer people treat him, and we, in turn, are striving to create all the conditions that residents become its active participants and organizers. One of the results of our work is that today I drank not only as a city of metallurgists, but also as a city, where its inhabitants together with artists create a new space for life and creativity.

    I especially want to say about the Art Dvor program. We suggested a competition where the neighbors can apply, who decided to transform their yard. They are discussing their proposals with architects and designers, meet several times to come to a general decision. Then they actively participate in the transformation of their yard, they work, go to the subbotnikov, are engaged in improvement.

    The festival helps citizens of their initiatives to formulate and implement.

    For more than three years, we regularly hold city weekends - these are meetings of citizens, where you can get acquainted with the city communities and activists, a lecture, fair, games, workshops. It is very pleasant to see how the townspeople come in advance and organize their shops and cafes. But it's still a sample story for ten people. We wanted to actively participate to take a larger number of people, and the definition of this task was the flea market. Our participants instantly picked up the idea. The playground in the courtyard Textil is ideal for its holding. We managed to attract people who have never been to traditional chaotic flea markets. From the first flea market, we saw that the format works and is gaining popularity very quickly. For residents of the city is a simple and affordable opportunity to take part. Everyone has things that stopped serve, and now it is possible to give them to those who are looking for and will appreciate. We are glad that very much joined different people: From students to pensioners, from people who came to the flew for the first time, to the regulars of the flea market. Everyone unites the desire to have time to spend time, to get together in the crowd of bright and pleasant people, chat and find a unique thing.

    While we are preparing for the flea market, we communicate with the participants who are registered in advance. We configure them that the flea market is not trading in the sake of trading. The main thing here is communication. Tell me the story of things, tell your story or the history of your family. The subject acquires magic as soon as we turn it into memories.

    We were struck that many visitors and even participants did not know what a flea market was. Therefore, from the first event, we introduced a lecture on which we are talking about the traditions of flea markets in different cities of the world, about Yaroslavl flea markets, about the history of things and the need to give them a second life. We open a recycle-workshop, telling about the coolest finds on our pages on social networks, invite experienced banners. We also support the local community of ecologists who promote ideas not to buy disposable, single-room things, not to throw out what can serve other people or can be sent to processing.

    Our organization is an NPO moderator between citizens and government representatives. We earned our credibility credit, people see more accurately, what values \u200b\u200bare at our desire to organize citizens' meetings, they know that they do not lead political or commercial forces. We are also interested in living in the city, it was comfortable and interesting to live in the city.

    Initially, there was no idea to create a full-fledged musical festival. A friend and local scenic roller Sasha Grekov came to us to the agency and offered to make a "big party" under the open sky. We all discussed and decided to approach the organization a little deeper: consider the concept, philosophy, communications with guests, emotions. Do something just like that - boring. Moreover, in the case of the "Tesla" there was a possibility to really leave a trace in the history of the city. What ripened in our heads, no one in the history of Khabarovsk has not yet done.

    The format of the open-air festival we have approved immediately. First, there are no good concert sites in Khabarovsk. Secondly, Open-AIR is the only way to collect really a lot of people. Organize "Tesla" was very hard. Even before the festival, we thought about themselves as experienced organizers. We have a lot of urban festivals by shoulders, hundreds of commercial events for brands, but Tesla exhausts completely: a lot of nuances, a lot of monetary, human, technical and temporary resources. In the regions, everything is much more complicated with the implementation of ideas: you can come up with anything you like, but not everything is available.

    In order to come up with and organize "Christmas trees, sticks, five bison", we have coincided with several factors. Our team saw bison photos from Prague Zoo, where they chew coniferous trees. At this time we were friendly with foresters of the Sestrian forest park, which were responsible for the bison. They also had crushers for trees. And now everything came together at one point: there is a bison, the Christmas trees are, crushers are. So we came up with collecting unnecessary coniferous trees from the townspeople and transmit them to feed animals. The very idea of \u200b\u200bthe project is fresh and very logical. No one has established an eco-processing of the Christmas trees for us.

    When planning such a project, we as a voluntary movement proceed from our resources. Residents per share reacted positively. With our help everyone learned that the life of the bison is not so terrible as they write about this in social networks. I think the Petersburgers liked the idea because it combines several components: ecology, animal care and a rudeness of the Christmas tree. Citizens understand that they can help and make it easy. Different people involved, which unites the non-equal environment.

    We begin to prepare for three months before the start of the action. In such a work, a good team with understandable roles and operating functionality of each organizer is very important. The inclusion in the process is a necessary condition for the successful implementation of the project. Also need proactivity. It is she improving the quality of life. Citizens make a specific project sometimes easier than officials that are limited to protocols and budget. But the best effect is obtained in the collaboration of officials, public organizations and residents. "Christmas trees, sticks, five bison" takes for the third year. After some time, other cities became interested. Since last year, Moscow has connected, and this year also Yaroslavl and Arkhangelsk.

    Thanks to our promotion in St. Petersburg appeared new traditionwhich completes the January holidays. For citizens it is possible to contribute to the ecology, animal protection and reasonable consumption. According to the participants, many are grateful and inspired, they want to join.

    The idea of \u200b\u200bthe project "Rostov, Roots" was born thanks to the request of the audience. At Rostov Tedx, my colleague Ruslan Hismatullin told about run and goal. After that, he was littered with questions about how and where to start. And in order to answer them, a Saturday jog was invented in the city center, where you can ask and hear the answer, feel your comrade shoulder and just get into a friendly community, a warm company. At one of these runs, I was. The race on Saturdays in the morning became the main tradition of "run, Rostov, Roots", and people began to gather around this tradition.

    People gather different professions, ages, status. You can even say "from of different worlds"But a big common interest in the run of us really unites. One simple jog can turn the idea of \u200b\u200bany aspect of life simply because you ran with a specialist in this area and talked to souls.

    Over time, the concept has changed a bit: over a few years, a narrower community with active leaders appeared a little against the background of the movement, often rival with each other. Now we are like an umbrella over every runner city. We are a platform that combines all lovers, regardless of commitment to some particular club or school. City government significantly helps us, for example, in organizing the citywid holiday "Eye January 1", which put the record of Russia in mass, but this is a separate big story.

    Of course, in the city and before there were running communities, "CLB" - clubs of fans of running. But many were not easy in this environment: with all due respect to colleagues, the communities were like pioneer circles and clubs in interest with the strict arch of vowels and segless rules. It seems to people lacked simplicity and accessibility.

    We live at a time when the citizens affect only they themselves. If the request has ripe, then the other residents of the city jointly organize the answer to it. On the effect of Domino: For two years, the number of amateur occasions has grown several times - they pass almost every weekend, there were quite massive events possible, in good weather At the stadium, do not push around, and one athletics makeup to the city became obviously not enough. And this, of course, not merit organizers or communities is the result of the interest and activity of residents of the city.

    The guests of Marketov at the beginning were our friends and the same as we, young people. I really liked everyone, but many said that it was a "hipster party". Time passed, and we became a city project. The quality market and the medium that we create will allow you to be born of new interesting participants. The project began to attract people because of good sites, the professional approach of teams and concerns about the participants. We combine creative entrepreneurs who are original in comparison with a classic retail.

    There are a number of achievements that I am very proud of. For example, in two days of the market, we showed the site "Zarya" factory in all aspects: as an exhibition, musical, lecture. My dislike for the new year in Vladivostok motivated me to make the New Year's Fair "Scandinavian village" - one of the most cute and complex projects. We also came up with neon markets, created an unusual decor and shifted the attention of buyers to the atmosphere.

    Volgograd was almost completely destroyed during World War II. This is a city in which there is no cultural continuity and memory. The study of this phenomenon, as well as the actualization of the festival movement, we have dedicated our research. The idea of \u200b\u200bthe project arose due to the feeling of the disadvantage and the absence of an alternative artistic product. We have determined the goal - to become a platform for holding a regular artistic event, develop and promote local artists, urbanists and curators, as well as declare the existence of a local art scene. "Decade" seeks to teach artists to the whole cycle of the creation of works.

    We also decided to develop a number of inactive and abandoned urban spaces. Every year our team chooses unique from the point of view of architecture, but abandoned, inaccessible or inactive places. For example, the space of the alcohol or the building of the Tsaritsyn vodka. And of course, it is very important for us to activate the city communities. We could not just "find" some public spaces again, but also inventing new ones: so, after a few months, the organizers of other cultural projects on our footsteps held their events on the empty alcohol and on the vehicle.

    "Decade" is a research project, in which artists reflect on the local specifics and characteristics of the region. Therefore, every year we choose a new concept, a concept or idea that are defining or symptomatic for the territory. An important content of many projects implemented in the framework of the Decade was the orientation of partitioning art (the art of complicity. - Approx. Ed.). We decided to invest our resources into a change in the relationship of citizens to the issues we rose, from the state of roads to the preservation of cultural heritage.

    Thus, the participants of our project disintegrated into two, often non-intersecting groups: these are specific communities with which artists work, and the audience, who can become accomplices at every moment and give feedback. We are ready to accept anyone who wants in our community.

    In order to track the project feedback, we introduced the #publicArtVG gestheg and were surprised by a positive response.

    Despite the fact that we manage to involve individual local communities in the project, in general, we see two problems. First, local residents are skeptical about any design activity and do not believe that collective actions can bring tangible changes. Secondly, despite the fact that Volgograd is one of the most poly ethnic regions in the south of Russia, almost all communities lead an extremely isolated and closed existence. Therefore, we are working to form a sense of involvement, and try to establish links between closed communities.

    We hold on to the enthusiasm of the participants. Now the main financial resources for the implementation of works we get through grant assistance, so for us, of course, the support of the administration at least at the level of human contact and recognition is important. Every year we try to attract Volgograd artists and those who influenced the development of the local art scene in the previous decades, but left the city.

    Speaking together with the artists, young find role-playing models, samples for imitation and faith in the fact that they can achieve something not only on the local art scene. After two "decades" we have already achieved some success. In Volgograd, a community of young artists were created who were able to try themselves in the field of actual art. During the second decade, the Volgograds witnessed the emergence of new collaborations between artists.

    The mass event is an organized, active form of realization of the rights, freedoms and legitimate interests of large groups (masses) of people in public places, as well as a way to meet the economic, political, cultural, religious and other needs of citizens. The public event is an open, peaceful, accessible to everyone, conducted in the form of a meeting, rally, demonstration, processions or picketing either in various combinations of these forms a campaign carried out on the initiative of citizens of the Russian Federation, political parties, other public associations and religious associations. The purpose of the public event is the free expression and formation of opinions, as well as the nomination of requirements on various issues of the country's political, economic, social and cultural life of the country and issues of foreign policy. The meeting is a joint presence of citizens in a specially designated or adapted place for this collective discussion of any socially significant issues. The rally is a massive presence of citizens in a certain place for public expression of public opinion on topical problems of mainly social and political nature. Demonstration - an organized public expression of public sentiment by a group of citizens using posters, transparencies and other means of visual agitation during the movement. Procession is a mass passage of citizens by a predetermined route in order to attract attention to any problems. Picketing is a form of a public expression of the opinions carried out without the movement and use of sound-insulating technical means by placing in a picketable object of one or more citizens using posters, transparencies and other means of visual agitation.

    Types of mass events: in content:

    Social and political (congresses, symposia, conference);

    Cultural and massive (festivals, folk festivities);

    Sports (Olympics, sports matches, Olympiad). Significantly:

    International;

    Regional;

    Local.

    By way of occurrence:

    Organized;

    Spontaneous.

    At the place of the following:

    In buildings, facilities:

    In open area.

    In the frequency of holding:

    One-time;

    Casual;

    Periodic.

    If possible, participation:

    Publicly available;

    Limited by the number of participants or social status. one

    OVD tasks and safety features during events

    The tasks of the OVD to ensure public order and public security When carrying out mass events:

    1. Creating conditions for the normal implementation of the mass event, providing personal security of citizens.

    2. Providing assistance in organizing a mass event.

    3. Prevention and suppression of possible crimes and other violations, providing public security.

    4. Ensuring strict compliance with participants and spectators .. established rules of behavior.

    5. Ensuring road safety and fire safety.

    6. The prevention of the weakening of public order protection in the territory where the event is not conducted.

    OVD forces to ensure public order and public security during mass events:

    Public Security Police Forces: Building Parts of the Patrol Captivity Militia, incl. Riot; Personal composition of the DPS DPS of the traffic police: the civil divisions of the departmental security departments: the building units of medical detoxes; precinct authorized militias;

    Special motorized operational parts of the internal troops;

    The forces of the criminal police and other services: a criminal wanted list, OBEP, a consequence, expert and criminalistic divisions, headquarters, personnel officers, etc.

    Activities held in the preparatory period:

    1. The operational headquarters are created. It is determined by its composition and obligation of members.

    2. The control station is organized: stationary or mobile.

    3. A plan for public order and public security is being developed or adjusted.

    4. Calculate the required amount of forces and means.

    5. Additional measures are being carried out to strengthen the fight against crime and other offenses (comprehensive operations).

    6. Meetings, instructions, personnel training are held.

    7. Transportation of transport, communications and other means is carried out.

    Types of outfits:

    Coupler group, including police and military chains;

    Post observation;

    Support group, patrol;

    Activities held in the Executive period:

    1. Check personnel, its appearance, knowledge of common and special duties.

    2. Direct accomplishment of their official duties.

    3. Entered the limitation and pedestrians provided for by the plan of transport and pedestrians are removed from the Clause Zone, persons who are not related to the event.

    Final period:

    1. Maintain order in the locations of participants

    events, ensuring their safety (especially football, hockey teams and musical ensembles, etc.).

    2. The outfits also provide the yield of viewers and other participants in the events to public transport.

    3. Disassembly of the Outfit services by leaders of the plots and the assessment of the personal composition of the internal affairs bodies and the attached forces.